Zero Excuse
This project aimed to solve the Creative Conscience open brief to tackle the theme mental health. The aim for Zero Excuse was to produce a selection of alcohol free ciders which were tailored for university students aged 18 - 24 years old.
Zero Excuse was created to help individuals enjoy social events without the pressure to drink alcohol. With Zero Excuse, students can confidently choose not to drink no excuses necessary.
Promotional Posters To Promote The Campaign
